Above the pictures display the immense preparation and planning for our storyboard animatic for our music video ‘Grammy’. We first had to fully decide on our music video idea and plot and visualise how we want it to look like. This involved tremendous mind maps to fully develop our plot and establish how we wish to successfully execute it. We then had to finalise our locations and settings. After we completed these initial steps we then felt confident to begin to draw our shots and begin to prepare to film our animatic.
We split the song into 3 section:
1) The first being the opening, consisting of the first chorus and the music introduction and break. We decided this will consist mainly of polaroid images of Luna and her boyfriend and we will use a layering effect on these, these images will establish the relationship between the two and set the tone for the rest of the music video to develop. This will then be followed by narrative shots of Luna and her boyfriend arguing, leading onto him leaving the house and driving away from Luna. The images and shots will reflect the emotion behind the lyrics. We will introduce the performance aspect of the music video in this section as we wish to integrate the 3 elements of the music video later on: polaroid images, narrative and performance.
2) This section is the major bulk of the music video as this consists of Luna’s verse within the song. Therefore there is a tremendous amount of lyrics to this section. There will be many split screens of Luna singing/performing and her boyfriend arriving at a poker party with his friends and girls. Throughout this section her boyfriend will be at the poker party gambling, drinking and having fun – living life on the wild side. Whereas Luna will be performing and conveying her emotion of being angry/upset with her boyfriend due to his crazy lifestyle. Polaroid images will be shown in this section, particularly those that reflect the lyrics.
There will be a repeat of the polaroid images of Luna and her boyfriend, except the images will show Luna and him being upset and arguing. As the music video acts as a timeline of their relationship.
3) The final section is the repeat of the chorus two times. In this section, the majority of the visuals will be of Luna performing and lip-syncing to the camera to fully convey her emotion of despair and sadness. Luna will also rip the polaroid images of her and her boyfriend in order to show that the couples relationship is over.
Therefore, the images above show the shots we drew to complete our animatic. It also displays the process of the animatic. The drawing stage, the placing the shots in order, adding detail to editing and shot transitions, and finally filming the drawn shots.
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